Catherine Ward

Applying qualitative and quantitative analysis to identify effective hypotheses

“I’m very conscious of the fact that you can’t do it alone. It’s teamwork. When you do it alone, you run the risk that when you are no longer there, nobody else will do it.”―Wangari Maathai (Green Belt Movement)

Catherine’s iterative, people-driven approach enables organizations to obtain the fullest benefits from their partnerships with TCC Group and effectuate positive, durable change. With experience in research, marketing and communications, and qualitative and quantitative analysis, Catherine recognizes the resource constraints that many nonprofit organizations encounter and seeks to empower them with the tools to adapt and stay true to their missions.

At Scripps College in Claremont, Calif., Catherine studied Environmental Analysis, with a focus on environmental economics. Through her educational background, she discovered that environmental systems are more integrated than they appear, and that small steps taken can have both positive and negative cascading effects. She believes society is the same in this respect and that committed people, with the support and input from their communities, can create meaningful social change.

At TCC Group:

• Prep for Prep: A key contributor to Prep for Prep’s three-year strategic plan, Catherine serves as an analyst and project manager for the New York City-based preparatory program that offers leadership development opportunities and schooling for high-performing, disadvantaged New York area students. While conducting extensive marketing research, Catherine employs qualitative and quantitative analysis and synthesizes the data to tease out strategic impact areas and goals to guide the organization over the coming years.
• Indiana Black Expo: Catherine researches and strategizes fundraising opportunities for this renowned, Indianapolis-based cultural hub for African Americans that supervises educational expos, job fairs, wellness programs, and a performing arts academy. She conducts market research to identify available funding proposals that would fit within the Expo’s purview, assists with writing proposals, and fine-tunes pitches to media and other potential partners
• Marketing Department Support: Drawing on her background in communications and graphic design, Catherine assists the Marketing Department in the implementation of both digital and in-person promotional opportunities via conferences and events, email, the website, and social media. Contributions she has made to the Marketing Department’s plans include logo and report design, improvements to internal conference and events tracking processes, and effective management of the team’s meetings and workflows.

Before TCC Group:

• RE-volv Solar for Nonprofit Organizations: Catherine served as a Scripps Campus Fellow who identified eligible local nonprofits for this national organization whose mission is to tackle climate change by empowering people to accelerate the adoption of clean energy in their communities. She was the Re-Volv liaison for the Claremont Colleges environmental coalition, Regen.

• Scripps Sustainability Initiatives, Scripps College: Catherine led the Scripps Sustainability Department marketing, communications, and event planning efforts for various projects, including the Scripps Sustainability Fair and a recycling program called Scripps Scraps.

• Christie’s Art Auction House: Catherine spent two summers with Christie’s art auction house in both the American Art and Books and Manuscripts departments. At Christie’s she helped catalogue over 400 works of art and wrote an accompanying lot essay for an American art auction. She also helped the Christie’s Books and Manuscript team develop its organizational systems and created a competitor market analysis that was presented at the Chairman’s Meeting.

Education:

• Scripps College
  • BA, Environmental Analysis