Strengthening Your CSR Impact Story with a Program Outcomes Framework September 27, 2017 By Marketing Admin Companies are tackling numerous issues through their corporate citizenship programs, and they often struggle to tell a coherent CSR Impact story about their achievements. In many cases, that story is even more difficult to communicate due to unclear goals and a lack of a strategic approach to capturing the information necessary to tell a CSR … Continued
Telling Your CSR Impact Story: An Outcomes Framework for a Portfolio of Programs September 25, 2017 By Marketing Admin Companies are facing increasing pressure to report on the impact and results of their various corporate citizenship programs, not only to customers and advocacy groups but also to senior leaders and employees. Yet programs focusing on community and social issues may not have a framework that adequately captures and communicates their measures of success. As … Continued
A Framework for Developing High-Impact Corporate Programs September 24, 2017 By Marketing Admin Successful high-impact corporate philanthropy programs generate numerous positive, measurable results for both businesses and society. Thomas Knowlton, partner and director of the corporate practice at TCC Group, and Erica Weinberg, senior consultant at TCC Group, will share a new framework for thinking about how to assess, develop, and execute successful high-impact programs. They’ll address common … Continued